Company Overview
Redd Intelligence Ltd is listed at the official companies registry as Active Private Limited Company. The company was incorporated on Thursday 23 January 2020. Redd Intelligence Ltd has been in business for 6 years and 2 months. The accounts status is small and the accounts are next due on Tuesday 30 June 2026.
Registered Address

Blue Fin Office Building, 110 Southwark Street, London, SE1 0TA
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Companies House Data
Company NameREDD INTELLIGENCE LTD
Company Number12421594
Registered Office AddressBlue Fin Office Building
 110 Southwark Street
 SE1 0TA
Company CategoryPrivate Limited Company
Company StatusActive
Country of OriginUnited Kingdom
Incorporation Date23/01/2020
Accounting Reference Date Day30
Accounting Reference Date Month9
Accounts Next Due Date30/06/2026
Accounts Last Made Up Date30/09/2024
Accounts Account CategorySMALL
Returns Next Due Date20/02/2021
Directors & Members
Show Resigned
David Rooney - Director
(British, 43 years old, born July 1983)
Appointed 09 September 2022
 Active
Jennie Tse - Director
(British, 37 years old, born June 1989)
Appointed 01 April 2024
 Active
Secretaries
No Secretaries Appointed
Other Company Directorships
David Rooney
ECHO BIDCO LIMITED
EPFR LTD
HAWK UK HOLDCO 1 LIMITED
INTERNET SECURITIES LIMITED
ISI EMERGING MARKETS HOLDINGS (UK) LIMITED
Jennie Tse
EPFR LTD
Balance Sheet Unlock full report
Accounts Date 30-Sep-2024 31-Dec-2021 31-Dec-2020
Balance Sheet
Fixed Assets 36,889 36,889 25,665
Current Assets 524,074 524,074 203,643
Creditors Due Within One Year 2,468,238 2,468,238 919,384
Working Cap -1,944,164 -1,944,164 -715,741
Total Assets Less Current Liabilities -1,907,275 -1,907,275 -690,076
Long-term Liabilities 0 0 0
Net Assets -1,907,275 -1,907,275 -690,076
Share Capital & Reserves
Share Cap - - -
Profit & Loss Reserves - - -
Other Reserves - - -
Shareholders Funds -1,907,275 -1,907,275 -690,076
Common Size Financial Analysis Unlock full report
Accounts Date 30-Sep-2024 31-Dec-2021 31-Dec-2020
Tangible Fixed Assets - - -
Fixed Assets 6.6% 6.6% 11.2%
Stocks Inventory - - -
Debtors 63.8% 63.8% 73.5%
Cash Bank In Hand 29.6% 29.6% 15.3%
Current Assets 93.4% 93.4% 88.8%
Creditors Due Within One Year 440.0% 440.0% 400.9%
Net Current Assets Liabilities -346.6% -346.6% -312.1%
Creditors Due After One Year - - -
Accruals Deferred Income - - -
Provisions For Liabilities Charges - - -
Net Assets Liabilities Including Pension Asset Liability - - -
Called Up Share Capital - - -
Share Capital Allotted Called Up Paid - - -
Profit Loss Account Reserve - - -
Shareholder Funds -340.0% -340.0% -300.9%
Capital Employed - - -
Total Assets Less Current Liabilities -340.0% -340.0% -300.9%
Financial Ratio Analysis Unlock full report
Accounts Date 30-Sep-2024 31-Dec-2021 31-Dec-2020
Liquidity Ratio 0.2 0.2 0.2
Solvency Ratio 0.2 0.2 0.2
Reserves to Assets - - -
Secured Creditors Unlock full report
Mortgages Charges 0
Mortgages Outstanding 0
Mortgages Part Satisfied 0
Mortgages Satisfied 0
Assets and Debt Analysis Unlock full report
Accounts Date 30-Sep-2024 31-Dec-2021 31-Dec-2020
Assets 560,963 560,963 229,308
Debt 2,468,238 2,468,238 919,384
Net Assets/Debt -1,907,275 -1,907,275 -690,076

The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.

Current debt exceeded short term liquid assets as at the balance sheet date. We would normally view this in the context of other profitability and solvency indicators. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet net assets figure is negative.

Unlock full report  The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.Current debt exceeded short term liquid assets as at the balance sheet date. We would normally view this in the context of other profitability and solvency indicators. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet net assets figure is negative.   The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.Current debt exceeded short term liquid assets as at the balance sheet date. We would normally view this in the context of other profitability and solvency indicators. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet net assets figure is negative.

This review of public record balance sheet and company status information is presented under the terms of Open Government Licence and is for informational purposes only, is general in nature, and is not intended as an opinion or advice for any specific circumstances. The commentary and the colour band score is not a credit rating or credit risk assessment.

This review does not constitute a full credit rating or credit risk assessment based on the full analysis and credit score algorithms used in our credit reports. A full credit report may also provide information relating to trade payment history and county court or court judgments if any.

Public Record Information Unlock full report
Exact Court Judgements
Period of Months Last 12m 13-24m 25-36m 37-48m 49-60m 61-72m
Number of Exact CCJS X Y Y X X Y
Value of Exact CCJS YXY YK S S X KX
Supplier Credit Limits Unlock full report
Date Sector Notified Amount Terms
XK-SXY XKXYXK SXSKXYXK £X,000 XS XYSKS
SK-SYY SKXYXKYKKY KSXX KKXXYXS £YY,000 YS XYSKS SK YXXSXS
YK-SXY XKXYXYYK SXSXYXK £SX,000 XS XYSKS
Payment Records Unlock full report
Payment Records from it's suppliers' company ledger show how a company is paying its suppliers

Payment Analysis

Total Invoices Paid Before
30 days due		 Paid After
30 days due		 Owing Before
30 days due		 Owing after
30 days due
XYX SX K YX X
Company Valuation Analysis Unlock full report

Going Concern Valuation

The going concern valuations value the company on the basis that it continues to trade without the threat of liquidation for the foreseeable future. These valuations are primarily profit and cashflow based.

Valuations Valuation Measures
Estimated High Value £XSI,000 Retained Profit £YX,000
Estimated Mid Value £YY,000 EBIT £SY,000
Estimated Low Value £X,000 EBITDA £SSX,000

Liquidation Valuation

The liquidaton valuation values the company as if it were to cease trading and assets were subject to rapid disposal to cover liabilities. This valuation is primarily asset based.

Valuations Valuation Measures
Estimated High Value £XY,000 Total Assets £XIX,000
Estimated Mid Value £Y,000 Net Assets £YX,000
Estimated Low Value £S,000 Tangible Equity £SX,000

The above valuations are based on our own algorithms and take no account of many factors that can influence actual valuations realized and should not therefore be assumed to be accurate.
Credit Status Checklist Unlock full report
Business Growth Please purchase a report to see true comments
EBITDA Purchase a report to see true comments
Dividends Please purchase a report to see true comments about this company
Retained Profits Retained Profits for this company
Debt Interest Debt Interest for this company
Cash Flow Cash Flow for this company
CCJs CCJs for this company
Age of Company Age of Company for this company
Solvency Solvency for this company
Secured Creditors Secured Creditors for this company
Ownership Ownership for this company


First Report Score: (0-10) X
Financial Status Guide:
10 Very Strong
9 Strong
8 Very Good
7 Good
6 Above Average
5 Average
4 Below Average
3 Poor
2 Weak
1 Very Weak
0 Critical

Risk Score Trend

Risk Rating Unlock full report

This is the credit risk assessment used by one of the top UK credit reference agencies.

Risk Score (1-100) X
Risk Band Description XXMXMXMX SISX
Risk Assessment Meeting of Creditors
Credit Rating XSKX
Altman Z Score Credit Risk Rating Unlock full report

There have been many bankruptcy predictors developed, however none has been so thoroughly tested and broadly accepted as the Altman Z-Score.

Z Score X
Risk Band XY
Risk Band Description The Z Score is not used for small companies where full accounts are not filed because profit and loss account items are required to calculate the score.

Z Score Bands

1 Low Risk 3.00 and above
2 Caution 2.63 - 2.99
3 Risk of Failure within 2 years 1.24 - 2.62
4 High Probability Failure Below 1.24
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Document Filings
Confirmation statement made on 5 February 2026 with no updates
Termination of appointment of Gabriel Desanctis as a director on 21 August 2025
Compulsory strike-off action has been discontinued
First Gazette notice for compulsory strike-off
Confirmation statement made on 5 February 2025 with no updates
Change of details for Isi Emerging Markets Holdings (Uk) Limited as a person with significant control on 5 May 2022
Director's details changed for Mr Gabriel Desanctis on 28 April 2025
Previous accounting period shortened from 31 December 2024 to 30 September 2024
Registered office address changed from 30 Crown Place Crown Place 10th Floor London EC2A 4EB England to Blue Fin Office Building 110 Southwark Street London SE1 0TA on 25 September 2024
Appointment of Miss Jennie Tse as a director on 1 April 2024
Termination of appointment of Valeria Girimonte as a director on 1 April 2024
Confirmation statement made on 5 February 2024 with no updates
Confirmation statement made on 5 February 2023 with no updates
Registered office address changed from 30 Crown Place 12th Floor London EC2A 4EB England to 30 Crown Place Crown Place 10th Floor London EC2A 4EB on 15 February 2023
Notification of Isi Emerging Markets Holdings (Uk) Limited as a person with significant control on 5 May 2022
Cessation of Gabriel Desanctis as a person with significant control on 5 May 2022
Termination of appointment of Jonathan James Peter Gardiner as a director on 30 September 2022
Appointment of Mr David Martin Rooney as a director on 9 September 2022
Registered office address changed from 30 Crown House 12th Floor London EC2A 4EB England to 30 Crown Place 12th Floor London EC2A 4EB on 5 July 2022
Appointment of Mr Jonathan James Peter Gardiner as a director on 1 July 2022
Registered office address changed from 30 Crown Place 12th Floor London EC2A 4EB England to 30 Crown House 12th Floor London EC2A 4EB on 14 June 2022
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