Company Overview
Character Counts Ltd is listed at the official companies registry as Active Private Limited Company. The company was incorporated on Thursday 03 April 2014, so this is a well established company. Character Counts Ltd has been in business for 12 years. The accounts status is unaudited abridged and the accounts are next due on Wednesday 30 September 2026.
Registered Address

20-30 Whitechapel Road, London, E1 1EW
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Companies House Data
Company NameCHARACTER COUNTS LTD
Company Number08977183
Registered Office Address20-30 Whitechapel Road
 E1 1EW
Company CategoryPrivate Limited Company
Company StatusActive
Country of OriginUnited Kingdom
Incorporation Date03/04/2014
Accounting Reference Date Day31
Accounting Reference Date Month12
Accounts Next Due Date30/09/2026
Accounts Last Made Up Date31/12/2024
Accounts Account CategoryUNAUDITED ABRIDGED
Returns Next Due Date01/05/2017
Returns Last Made Up Date03/04/2016
Directors & Members
Show Resigned
Jennifer Lexmond - Director
(Dutch, 40 years old, born August 1986)
Appointed 03 April 2014
 Active
Kurt Long - Director
(American, 64 years old, born October 1962)
Appointed 08 December 2019
 Active
Andrea Sinclair - Director
(British, 59 years old, born March 1967)
Appointed 18 October 2020
 Active
Secretaries
No Secretaries Appointed
Other Company Directorships
Jennifer Lexmond
LEXMOND LIMITED
THE POINT PEOPLE LTD
Kurt Long
FAIRWARNING SOFTWARE LIMITED
Andrea Sinclair
ADDIDI ANGELS 2 LLP
APPS FOR GOOD
CANDO COFFEE LIMITED
FIGHT FOR PEACE INTERNATIONAL
GREAT BRITISH CHEFS LIMITED
HWCSC LTD
JUPITER INDUSTRIES LIMITED
LOCO2 LIMITED
PILOTLIGHT
Balance Sheet Unlock full report
Accounts Date 31-Dec-2024 31-Dec-2022 31-Dec-2021
Balance Sheet
Fixed Assets 3,182 3,182 8,681
Current Assets 272,234 272,234 127,586
Creditors Due Within One Year 146,752 146,752 60,431
Working Cap 125,482 125,482 67,155
Total Assets Less Current Liabilities 128,664 128,664 75,836
Long-term Liabilities 128,663 128,663 75,835
Net Assets 1 1 1
Share Capital & Reserves
Share Cap - - -
Profit & Loss Reserves - - -
Other Reserves - - -
Shareholders Funds 1 1 1
Common Size Financial Analysis Unlock full report
Accounts Date 31-Dec-2024 31-Dec-2022 31-Dec-2021
Tangible Fixed Assets - - -
Fixed Assets 1.2% 1.2% 6.4%
Stocks Inventory - - -
Debtors 5.5% 5.5% 17.9%
Cash Bank In Hand 93.3% 93.3% 75.7%
Current Assets 98.8% 98.8% 93.6%
Creditors Due Within One Year 53.3% 53.3% 44.3%
Net Current Assets Liabilities 45.6% 45.6% 49.3%
Creditors Due After One Year - - -
Accruals Deferred Income - - -
Provisions For Liabilities Charges - - -
Net Assets Liabilities Including Pension Asset Liability - - -
Called Up Share Capital - - -
Share Capital Allotted Called Up Paid - - -
Profit Loss Account Reserve - - -
Shareholder Funds 0.0% 0.0% 0.0%
Capital Employed - - -
Total Assets Less Current Liabilities 46.7% 46.7% 55.7%
Financial Ratio Analysis Unlock full report
Accounts Date 31-Dec-2024 31-Dec-2022 31-Dec-2021
Liquidity Ratio 1.9 1.9 2.1
Solvency Ratio 1.0 1.0 1.0
Reserves to Assets - - -
Secured Creditors Unlock full report
Mortgages Charges 0
Mortgages Outstanding 0
Mortgages Part Satisfied 0
Mortgages Satisfied 0
Assets and Debt Analysis Unlock full report
Accounts Date 31-Dec-2024 31-Dec-2022 31-Dec-2021
Assets 275,416 275,416 136,267
Debt 275,415 275,415 136,266
Net Assets/Debt 1 1 1

The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.

The company balance sheet displays a comfortable surplus of working capital. We would normally view this positively. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet displays a very modest amount of net assets. For the size of the company as inferred by the balance sheet the amount of net assets represents a relatively small margin of cover over total debts and obligations.

Unlock full report  The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.The company balance sheet displays a comfortable surplus of working capital. We would normally view this positively. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet displays a very modest amount of net assets. For the size of the company as inferred by the balance sheet the amount of net assets represents a relatively small margin of cover over total debts and obligations.   The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.The company balance sheet displays a comfortable surplus of working capital. We would normally view this positively. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet displays a very modest amount of net assets. For the size of the company as inferred by the balance sheet the amount of net assets represents a relatively small margin of cover over total debts and obligations.

This review of public record balance sheet and company status information is presented under the terms of Open Government Licence and is for informational purposes only, is general in nature, and is not intended as an opinion or advice for any specific circumstances. The commentary and the colour band score is not a credit rating or credit risk assessment.

This review does not constitute a full credit rating or credit risk assessment based on the full analysis and credit score algorithms used in our credit reports. A full credit report may also provide information relating to trade payment history and county court or court judgments if any.

Public Record Information Unlock full report
Exact Court Judgements
Period of Months Last 12m 13-24m 25-36m 37-48m 49-60m 61-72m
Number of Exact CCJS X Y Y X X Y
Value of Exact CCJS YXY YK S S X KX
Supplier Credit Limits Unlock full report
Date Sector Notified Amount Terms
XK-SXY XKXYXK SXSKXYXK £X,000 XS XYSKS
SK-SYY SKXYXKYKKY KSXX KKXXYXS £YY,000 YS XYSKS SK YXXSXS
YK-SXY XKXYXYYK SXSXYXK £SX,000 XS XYSKS
Payment Records Unlock full report
Payment Records from it's suppliers' company ledger show how a company is paying its suppliers

Payment Analysis

Total Invoices Paid Before
30 days due		 Paid After
30 days due		 Owing Before
30 days due		 Owing after
30 days due
XYX SX K YX X
Company Valuation Analysis Unlock full report

Going Concern Valuation

The going concern valuations value the company on the basis that it continues to trade without the threat of liquidation for the foreseeable future. These valuations are primarily profit and cashflow based.

Valuations Valuation Measures
Estimated High Value £XSI,000 Retained Profit £YX,000
Estimated Mid Value £YY,000 EBIT £SY,000
Estimated Low Value £X,000 EBITDA £SSX,000

Liquidation Valuation

The liquidaton valuation values the company as if it were to cease trading and assets were subject to rapid disposal to cover liabilities. This valuation is primarily asset based.

Valuations Valuation Measures
Estimated High Value £XY,000 Total Assets £XIX,000
Estimated Mid Value £Y,000 Net Assets £YX,000
Estimated Low Value £S,000 Tangible Equity £SX,000

The above valuations are based on our own algorithms and take no account of many factors that can influence actual valuations realized and should not therefore be assumed to be accurate.
Credit Status Checklist Unlock full report
Business Growth Please purchase a report to see true comments
EBITDA Purchase a report to see true comments
Dividends Please purchase a report to see true comments about this company
Retained Profits Retained Profits for this company
Debt Interest Debt Interest for this company
Cash Flow Cash Flow for this company
CCJs CCJs for this company
Age of Company Age of Company for this company
Solvency Solvency for this company
Secured Creditors Secured Creditors for this company
Ownership Ownership for this company


First Report Score: (0-10) X
Financial Status Guide:
10 Very Strong
9 Strong
8 Very Good
7 Good
6 Above Average
5 Average
4 Below Average
3 Poor
2 Weak
1 Very Weak
0 Critical

Risk Score Trend

Risk Rating Unlock full report

This is the credit risk assessment used by one of the top UK credit reference agencies.

Risk Score (1-100) X
Risk Band Description XXMXMXMX SISX
Risk Assessment Meeting of Creditors
Credit Rating XSKX
Altman Z Score Credit Risk Rating Unlock full report

There have been many bankruptcy predictors developed, however none has been so thoroughly tested and broadly accepted as the Altman Z-Score.

Z Score X
Risk Band XY
Risk Band Description The Z Score is not used for small companies where full accounts are not filed because profit and loss account items are required to calculate the score.

Z Score Bands

1 Low Risk 3.00 and above
2 Caution 2.63 - 2.99
3 Risk of Failure within 2 years 1.24 - 2.62
4 High Probability Failure Below 1.24
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Document Filings
Director's details changed for Miss Jennifer Anne Lexmond on 14 November 2025
Change of details for Miss Jennifer Anne Lexmond as a person with significant control on 13 November 2025
Confirmation statement made on 3 April 2025 with no updates
Confirmation statement made on 3 April 2024 with updates
Resolutions
Statement of capital following an allotment of shares on 28 November 2023
Director's details changed for Miss Jennifer Anne Lexmond on 12 July 2023
Confirmation statement made on 3 April 2023 with updates
Statement of capital following an allotment of shares on 3 November 2022
Confirmation statement made on 3 April 2022 with updates
Statement of capital following an allotment of shares on 29 November 2021
Confirmation statement made on 3 April 2021 with no updates
Appointment of Andrea Sinclair as a director on 18 October 2020
Termination of appointment of Jamie Brooker as a director on 18 October 2020
Memorandum and Articles of Association
Resolutions
Memorandum and Articles of Association
Resolutions
Director's details changed for Miss Jennifer Anne Lexmond on 17 June 2020
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