Company Overview
Specialist Marketing Limited is listed at the official companies registry as Active Private Limited Company. The company was incorporated on Thursday 27 April 2000, so this is a well established company. Specialist Marketing Limited has been in business for 25 years and 11 months. The accounts status is total exemption full and the accounts are next due on Sunday 31 January 2027.
Registered Address

Unit 1 City Works China Street, Fenton, Stoke-On-Trent, Staffordshire, ST4 3NJ
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Companies House Data
Company NameSPECIALIST MARKETING LIMITED
Company Number03981752
Registered Office AddressUnit 1 City Works China Street
 Fenton
 ST4 3NJ
Company CategoryPrivate Limited Company
Company StatusActive
Country of OriginUnited Kingdom
Incorporation Date27/04/2000
Accounting Reference Date Day30
Accounting Reference Date Month4
Accounts Next Due Date31/01/2027
Accounts Last Made Up Date30/04/2025
Accounts Account CategoryTOTAL EXEMPTION FULL
Returns Next Due Date25/05/2017
Returns Last Made Up Date27/04/2016
Directors & Members
Show Resigned
Anthony Holtham - Director
(British, 85 years old, born October 1941)
Appointed 10 May 2000
 Active
Andrew Holtham - Director
(British, 60 years old, born June 1966)
Appointed 01 October 2022
 Active
Secretaries
Show Resigned
Other Company Directorships
Anthony Holtham
HOLTHAM PROPERTIES LIMITED
MANTRA AERIAL LIFT PARTS LTD
MISTER-SOLUTIONS LIMITED
Andrew Holtham
No companies found
Balance Sheet Unlock full report
Accounts Date 30-Apr-2025 30-Apr-2022 30-Apr-2021
Balance Sheet
Fixed Assets 1,388 1,388 1,404
Current Assets 185,447 185,447 177,704
Creditors Due Within One Year 122,102 122,102 115,606
Working Cap 63,345 63,345 62,098
Total Assets Less Current Liabilities 64,733 64,733 63,502
Long-term Liabilities 50,491 50,491 50,000
Net Assets 14,242 14,242 13,502
Share Capital & Reserves
Share Cap - - -
Profit & Loss Reserves - - -
Other Reserves - - -
Shareholders Funds 14,242 14,242 13,502
Common Size Financial Analysis Unlock full report
Accounts Date 30-Apr-2025 30-Apr-2022 30-Apr-2021
Tangible Fixed Assets - - -
Fixed Assets 0.7% 0.7% 0.8%
Stocks Inventory - - -
Debtors 79.9% 79.9% 73.8%
Cash Bank In Hand 17.2% 17.2% 23.2%
Current Assets 99.3% 99.3% 99.2%
Creditors Due Within One Year 65.4% 65.4% 64.5%
Net Current Assets Liabilities 33.9% 33.9% 34.7%
Creditors Due After One Year - - -
Accruals Deferred Income - - -
Provisions For Liabilities Charges - - -
Net Assets Liabilities Including Pension Asset Liability - - -
Called Up Share Capital - - -
Share Capital Allotted Called Up Paid - - -
Profit Loss Account Reserve - - -
Shareholder Funds 7.6% 7.6% 7.5%
Capital Employed - - -
Total Assets Less Current Liabilities 34.6% 34.6% 35.5%
Financial Ratio Analysis Unlock full report
Accounts Date 30-Apr-2025 30-Apr-2022 30-Apr-2021
Liquidity Ratio 1.5 1.5 1.5
Solvency Ratio 1.1 1.1 1.1
Reserves to Assets - - -
Secured Creditors Unlock full report
Mortgages Charges 0
Mortgages Outstanding 0
Mortgages Part Satisfied 0
Mortgages Satisfied 0
Assets and Debt Analysis Unlock full report
Accounts Date 30-Apr-2025 30-Apr-2022 30-Apr-2021
Assets 186,835 186,835 179,108
Debt 172,593 172,593 165,606
Net Assets/Debt 14,242 14,242 13,502

The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.

The company balance sheet displays a comfortable surplus of working capital. We would normally view this positively. Total reserves including retained profitability and movement in reserves appeared positive. We would normally view a company positively for this. The balance sheet presents modest net assets. For the size of the company as inferred by the balance sheet the amount of net assets represents a moderate margin of cover over total debts and obligations.

Unlock full report  The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.The company balance sheet displays a comfortable surplus of working capital. We would normally view this positively. Total reserves including retained profitability and movement in reserves appeared positive. We would normally view a company positively for this. The balance sheet presents modest net assets. For the size of the company as inferred by the balance sheet the amount of net assets represents a moderate margin of cover over total debts and obligations.   The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.The company balance sheet displays a comfortable surplus of working capital. We would normally view this positively. Total reserves including retained profitability and movement in reserves appeared positive. We would normally view a company positively for this. The balance sheet presents modest net assets. For the size of the company as inferred by the balance sheet the amount of net assets represents a moderate margin of cover over total debts and obligations.

This review of public record balance sheet and company status information is presented under the terms of Open Government Licence and is for informational purposes only, is general in nature, and is not intended as an opinion or advice for any specific circumstances. The commentary and the colour band score is not a credit rating or credit risk assessment.

This review does not constitute a full credit rating or credit risk assessment based on the full analysis and credit score algorithms used in our credit reports. A full credit report may also provide information relating to trade payment history and county court or court judgments if any.

Public Record Information Unlock full report
Exact Court Judgements
Period of Months Last 12m 13-24m 25-36m 37-48m 49-60m 61-72m
Number of Exact CCJS X Y Y X X Y
Value of Exact CCJS YXY YK S S X KX
Supplier Credit Limits Unlock full report
Date Sector Notified Amount Terms
XK-SXY XKXYXK SXSKXYXK £X,000 XS XYSKS
SK-SYY SKXYXKYKKY KSXX KKXXYXS £YY,000 YS XYSKS SK YXXSXS
YK-SXY XKXYXYYK SXSXYXK £SX,000 XS XYSKS
Payment Records Unlock full report
Payment Records from it's suppliers' company ledger show how a company is paying its suppliers

Payment Analysis

Total Invoices Paid Before
30 days due		 Paid After
30 days due		 Owing Before
30 days due		 Owing after
30 days due
XYX SX K YX X
Company Valuation Analysis Unlock full report

Going Concern Valuation

The going concern valuations value the company on the basis that it continues to trade without the threat of liquidation for the foreseeable future. These valuations are primarily profit and cashflow based.

Valuations Valuation Measures
Estimated High Value £XSI,000 Retained Profit £YX,000
Estimated Mid Value £YY,000 EBIT £SY,000
Estimated Low Value £X,000 EBITDA £SSX,000

Liquidation Valuation

The liquidaton valuation values the company as if it were to cease trading and assets were subject to rapid disposal to cover liabilities. This valuation is primarily asset based.

Valuations Valuation Measures
Estimated High Value £XY,000 Total Assets £XIX,000
Estimated Mid Value £Y,000 Net Assets £YX,000
Estimated Low Value £S,000 Tangible Equity £SX,000

The above valuations are based on our own algorithms and take no account of many factors that can influence actual valuations realized and should not therefore be assumed to be accurate.
Credit Status Checklist Unlock full report
Business Growth Please purchase a report to see true comments
EBITDA Purchase a report to see true comments
Dividends Please purchase a report to see true comments about this company
Retained Profits Retained Profits for this company
Debt Interest Debt Interest for this company
Cash Flow Cash Flow for this company
CCJs CCJs for this company
Age of Company Age of Company for this company
Solvency Solvency for this company
Secured Creditors Secured Creditors for this company
Ownership Ownership for this company


First Report Score: (0-10) X
Financial Status Guide:
10 Very Strong
9 Strong
8 Very Good
7 Good
6 Above Average
5 Average
4 Below Average
3 Poor
2 Weak
1 Very Weak
0 Critical

Risk Score Trend

Risk Rating Unlock full report

This is the credit risk assessment used by one of the top UK credit reference agencies.

Risk Score (1-100) X
Risk Band Description XXMXMXMX SISX
Risk Assessment Meeting of Creditors
Credit Rating XSKX
Altman Z Score Credit Risk Rating Unlock full report

There have been many bankruptcy predictors developed, however none has been so thoroughly tested and broadly accepted as the Altman Z-Score.

Z Score X
Risk Band XY
Risk Band Description The Z Score is not used for small companies where full accounts are not filed because profit and loss account items are required to calculate the score.

Z Score Bands

1 Low Risk 3.00 and above
2 Caution 2.63 - 2.99
3 Risk of Failure within 2 years 1.24 - 2.62
4 High Probability Failure Below 1.24
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Document Filings
Confirmation statement made on 27 April 2025 with no updates
Confirmation statement made on 27 April 2024 with no updates
Confirmation statement made on 27 April 2023 with no updates
Cessation of Andrew Thomas Holtham as a person with significant control on 1 October 2022
Notification of Andrew Thomas Holtham as a person with significant control on 1 October 2022
Appointment of Mr Andrew Thomas Holtham as a director on 1 October 2022
Confirmation statement made on 27 April 2022 with updates
Confirmation statement made on 27 April 2021 with no updates
Confirmation statement made on 27 April 2020 with no updates
Confirmation statement made on 27 April 2019 with updates
Registered office address changed from Unit 40 Imex Business Park Ormonde Street, Fenton Stoke-on-Trent Staffordshire ST4 3NP to Unit 1 City Works China Street Fenton Stoke-on-Trent Staffordshire ST4 3NJ on 1 February 2019
Confirmation statement made on 27 April 2018 with no updates
Confirmation statement made on 27 April 2017 with updates
Annual return made up to 27 April 2016 with full list of shareholders
Director's details changed for Mr Anthony Thomas Holtham on 27 April 2016
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